Researching relevant industry topics, brainstorming, and contributing fresh ideas to enhance the brand’s storytelling to identify new content

Creating original and engaging content for social media and media sources

Producing SMM texts, editorials, interviews, case studies, PRs, texts for awards, website, newsletter, and other promotional materials

Using SEO practices to optimize content

Be ready to create the text for the HR purposes

Interviewing, if necessary, team members to generate creative ideas

Crafting clear, concise, and persuasive messages that resonate with the target audience and align with the brand’s voice and values

Creating the content for the C-level of the company and understanding their tone of voice

Edit and proofread copy to ensure grammatical correctness, consistency, and adherence to brand guidelines

Excellent spoken/written language proficiency in English

Examples of published texts in media or social media

Previous experience in a content writing position (at least 2 years)

Prior sports betting or iGaming background will be considered a desirable asset

Bachelor’s degree

Attention to detail and a commitment to delivering high-quality work within deadlines

Familiarity with social media platforms and trends, and an understanding of their impact on content engagement

Marketing or PR experience